Renewable materials, social responsibility in the supply chain and design as part of a conscious cycle

February, 2013 - Six Brazilian companies will feature attractive plastic housewares at the Ambiente in Frankfut, Germany, from Saturday Friday 15th through Tuesday February 19th. They will be showcasing their portfolio of tableware, kitchenware, bathware, organizers, office and stationery products and much more in the Hall 5.0, Stand # C44. The Brazilian plastic housewares are highly appreciated for their quality, diversity and creative design.

"It is our fifth time here.This trade show is very important to our members with focus in Europe and Africa", said Marco Wydra, the Think Plastic Brazil Program Executive Manager. To get an idea, at the 2012 edition of this show, 08 Brazilian companies participated in the program's stand and made 168 contacts with international buyers. The volume of businesses expected was US$ 3,150 million in deals during the following 12 months.

Think Plastic Brazil

The Think Plastic Brazil Program was created in December 2003 ((formerly known as the Export Plastic Program), when the Brazilian integrated plastic chain, ranked among the 10 largest in the world and renowned or its high technology as well as for the qualification of its human resources, in partnership with the Ministry of Development, Industry and Foreign Trade through Apex-Brasil (Brazilian Trade and Investment Promotion Agency), took the decision to promote the exports of converted plastic products under the coordination of the Brazilian Plastic Institute (INP).

The Think Plastic Brazil Program has 70 member companies, 40 of them specialized in plastic housewares products. These companies export to more than 30 countries in Europe, North and South America and Africa. According to Gilberto Agrello, the Think Plastic Brazil Program Market Development Specialist, "Increase the commercial relationship between Brazil and Europe is our goal. In this edition, we will be in Ambiente with six Brazilian companies and the purpose is consolidating business".

The objective of the Think Plastic Brazil Program is increase the exports of finished plastic products through encouraging Brazilian converters to venture into exports, to help them develop and expand their overseas business and to establish a substantial international operation.

Profile of Brazilian Companies exhibitors at Ambiente (six Brazilian manufacturers in one stand)

Bettanin: It is leader in the market of household cleaning products, with more than 240 milion of pieces produced annually.

Jaguar: Established in the market for more than 30 years, Jaguar offers three lines: Housewares, with more than 200 products, Industrial Packaging and Taylor Made Projects.

Plasútil: A leader in the Brazilian Plastic Market and present in over 30 countries, with a product range of more than 700 Plastic Housewares items which combine high quality, modern design and functionality.

Sanremo: Important player in the Plastic Housewares industry worldwide, Sanremo has been leading the Brazilian market of plasticware for over 40 years and expanding rapidly globally with business in over 50 countries worldwide.

Schwanke: Founded in 1951, it's located in the South of Brazil. It manufactures plastic cleaning housewares and nonwoven products from natural and synthetic fibers.

São Bernardo: Founded in 1959, its line includes around 200 household utensils, such as tool boxes, shelves, set of drawers and CD-cases, that are sold all over Brazil, and are also export to more than 20 countries.

Ambiente - February 15th – 19th – Messe Frankfurt – Hall 5.0 – stand # C44

Source: Think Plastic, Think Brazil